SDEC is one of the leading equipment distributors and custom industrial equipment solution provider. SDEC has a dynamic portfolio of products which is determined by the needs of our customers. SDEC culture is characterized by high customer orientation with a long-term view of relationships. We are inviting applications from candidates who have experience working as Sales Support Analyst.
Job Purpose
The Sales Support Analyst leads a team responsible for providing commercial and administrative support for diesel genset sales. The role ensures timely and accurate handling of inquiries, quotations, and orders while acting as a key coordination point between sales, project management, procurement and design engineering teams. This position focuses on process efficiency, customer responsiveness, and commercial accuracy with technical design ownership being with the head of the engineering function.
Main Responsibilities
- Supervise and guide the centralized sales support team, ensuring high productivity, accuracy, and quality.
- Manage the end-to-end process of RFQs, quotations, and order entry for standard and customized diesel gensets.
- Coordinate with design engineering to obtain technical specifications, drawings, and compliance details required for proposals.
- Coordinate with procurement, and production to ensure correct specifications and costing.
- Work closely with project management teams to align on delivery schedules, project milestones, and order execution requirements.
- Support the sales team in preparing commercial offers, ensuring correct pricing, margins, and contractual terms.
- Review quotations and proposals to ensure completeness, consistency, and adherence to company standards.
- Act as the main focal point for internal coordination on complex or urgent inquiries.
- Ensure all customer requirements (e.g., load capacity, site conditions, regulatory compliance) are clearly communicated to technical teams.
- Maintain accurate records in ERP & CRM systems, including quotations, orders, and customer data.
- Monitor and improve turnaround time for quotations and order processing.
- Identify bottlenecks in sales support workflows and implement process improvements.
- Assist in tender preparation, including compiling commercial documents and coordinating inputs from multiple departments.
- Ensure compliance with company policies, commercial guidelines, and documentation standards
Work Relationships
- Sales Team (Area Sales Managers, Sales Engineers)
- Power Projects Managers
- Design Engineers
- Cost Accountant
- Procurement Manager, Procurement Specialist
- Credit Team
HSE Responsibilities
- Adhere to follow all company Quality, Health, Safety, And Environmental (QHSE) policies, procedures, and legal requirements.
- Promptly identify and report unsafe conditions, incidents, and near misses to the appropriate supervisor or QHSE team.
- Attend and actively participate in mandatory Safety inductions, HSE trainings, safety meetings, emergency drills and root cause investigations.
- Follow established emergency response procedures, including evacuation plans, fire response, and first aid if trained.
- Follow protocols to minimize environmental impact, including proper waste disposal and reporting spills or leaks.
- Provide suggestions to enhance Quality, Health, Safety and Environmental procedures and take responsibility and initiatives for continual improvement.
Qualifications & Relevant Certifications
- Bachelor’s degree in business administration, Commerce, Accounting or similar field.
- Relevant certifications in Excel, Quantitative Analysis
Knowledge Skills & Experience
- Knowledge of sales processes and sales systems concepts
- Highly proficient in MS Suite particularly Excel, Word and PowerPoint
- Able to communicate effectively in English in corporate environments
- Clear written and verbal communication to present analysis and support sales reps and leadership.
- Customer-facing support skills when handling escalations, order queries, or training sales support staff.
- Proficient in working with popular IT systems like Zoho CRM, SAP/Oracle Sales,
- Data and reporting concepts like KPIs, dashboards, basics of forecasting
- Preferable for basic querying skills using SQL
- Familiarity with Business Intelligence tools and reporting platforms (Tableau, Power BI or vendor BI), and ability to create dashboards.
- At least 3 years of experience in sales support, commercial operations, or order management within industrial equipment or genset-related businesses.
Behavioral Competencies
- Attention to detail and accuracy
- Customer-centric
- Analytical thinking
- Cross-functional influence
- Fluent in Technology and in AI
- Trustworthiness and discretion
- Continuous improvement mindset
- Prioritization and time management